LivelihoodsFinancial Inclusion
Jan Dhan Plus — Financial Literacy Communication Suite
Commissioned by Women’s World Banking to develop a suite of Hindi-language financial literacy tools for Bank of Baroda’s Jan Dhan Plus scheme. We created illustrated posters, savings goal cards, and life cycle planning diagrams that made complex financial concepts — savings habits, interest, credit, life stage planning — visually intuitive and accessible for last-mile banking communities in rural and semi-urban India. Distributed through the BC (Banking Correspondent) network.